Hi
I was wondering if I could put this out for discussion. As a branch leader one of our members highlighted this to me that the below statement and is on the Cloud Pricing Software template brochure to send out to clients. I appreciate it is marketing speel. I have to say, I have some concerns for what it implies towards members who do not charge fixed pricing. As one member in Glasgow mentioned why would you highlight you maybe slow to a client.?
Their are many bookkeepers who charge all 3 types of rates - hourly rates , fixed rates and value priciing. Yes I think their is value is picking which type of pricing is the right one for your client and maximising your profit.
I have to say it is not the type of marketing I would take part in as I have always thought ICB members should work together as a team and support each other.
It is a software so as I am far as I am concerned, so I feel we should look at it just like we do at Sage , xero , Quickbooks Exact.
Yes you can tweek the brochure but still shoud it be there?
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This is from their template brochure
CLOUD PRICING BROCHURE:
A silly way to price
Most self-employed bookkeepers will quote you an hourly rate. In fact, the Institute of Certified Bookkeepers reportedly recommends £26 per hour.
We think that’s unfair.
Firstly, an hourly rate means you have no idea how long the job will take and therefore how much it will cost you until after the work is completed. Secondly, if we make mistakes or take longer you pay more. That doesn’t seem right to us… it’s certainly not fair.
So what we do is give a fixed price (based on your particular circumstances and what you want). That way you can budget and plan. And if we are slow and the work takes longer that’s our problem not yours.
Edited at 25 Jul 2016 05:21 PM GMT
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